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The Savings Scene

Get Smart on Saving and Spending

In partnership with Penta, we go deeper to understand what is driving consumer behavior around money and spending. In each issue we use data-driven insights to explore a new side of saving.

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This issue:

The Four Ways Gen Z Spends

Some Insights from Our Report

Many in Gen Z are borrowing from their futures to pay for their present:

  • 24% reported cutting back on retirement contributions
  • 25% saying these savings aren’t a priority
  • They're giving up entirely on the prospect of retiring early
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